I recently went to the movies to see the new Alice in Wonderland, a Tim Burton film, and wasn’t pleasantly surprised. However what I was impressed by was the amount of commercials. I arrived in Boston yesterday and thought that a movie would be a nice relaxation after a long bus ride, however, I spent close to the same amount of time watching commercials as the real movie, only a slight exaggeration. What this brought to mind is the seemingly recent influx of commercials in almost every type of media. I expect the commercials from movie theaters, however even YouTube it seems has commercials. Our media forms are taking a turn towards an even distribution of commercial time and actual media. Possibly this is the new tend to follow.
Now not to move away from commercials the real issue that is pressing from my movie outing is the new 3D craze. Alice in Wonderland was in 3D, which I hadn’t experienced yet and thought was cool. You get a very different movie experience in three dimensions, however I felt that the movie lost something being in 3D. No longer do movies have to depend on a flawless plot, or cinematography that blows you away, all you need is cool landscapes with the occasional bug to fly virtually into your face. This new trend of movies is blowing out of proportion. Since Avatar it seems every new movie will be in 3D, and I can’t help but think this is a turn for the worse for movies. People want the instant gratification of seeing bad ass scene without any “traditional” art of cinematography. All of the scene in Alice that caught my eye were simply because they quite literally popped out at me. There wasn’t a shot in the movie that I thought, “wow this is a beautiful shot,” I rather thought “wow that’s cool animation, but not a real image.” We are moving towards a movie generation that nothings real, everything’s either enhanced or animated, and this disturbs me.
Just like commercials are becoming now movies need to do the same, and that is an even distribution of “real” movies and 3D. It’s nice to have a variety but this is not the case. We need to keep movies in some way about art and to me the traditional is art.
Ross, interesting stuff. Again, re think how you use links. When you mention 3d, and link on that exact word to a blog about 3d movies, it says to the reader that that is the source for info on 3d movies, whereas in reality, i bet it's ONE source. So you might want to say something like "for more on 3d, check out this blog.." and then link to it, so the reader understands more that this is just ONE source not the definitive one. Does that make sense.
ReplyDeleteAlso, again, I feel like you're not giving it your all, that your scratching at the surface of an issue without fully diving in.
Try to go deeper in teh future